Our Story

The Story Behind Marokenry

Born and raised in the historic city of Tetouan on Morocco’s picturesque Mediterranean coast, Ismael and Nidal, the co-founders of Marokenry, were immersed in the beauty of Moroccan culture and artisanal craftsmanship from an early age. Yet, like many who grow up surrounded by treasures, they didn’t fully appreciate the richness of their heritage at the time.

Their childhoods were a mosaic of vibrant experiences: roaming the winding alleys of Tetouan’s ancient Medina, admiring the intricate designs of traditional clothes during festive celebrations, and savoring simple joys at the local lecherias—small dairies where they watched football while indulging in a hearty medio-polo sandwich or a creamy flan de huevos.

Fate brought them together in the bustling city of Tangier, where they shared a dormitory while pursuing their college studies. Their shared background and deep cultural roots forged a strong bond, a friendship that would lay the foundation for their future endeavor.

After graduation, their paths diverged geographically but not in spirit. Nidal moved to Sweden, and Ismael settled in France, both chasing career opportunities in Europe. It was during this time, far from the vibrant bazaars and timeless craftsmanship of Morocco, that they began to truly appreciate the extraordinary heritage they had taken for granted. The distance sharpened their awareness of the rich artistry of Moroccan culture, from handwoven textiles to intricately carved wood and dazzling mosaics.

Despite living in separate countries, their shared vision grew stronger. They dreamed of a way to celebrate Moroccan artisans and bring the treasures of their homeland to the world. They envisioned a platform where global audiences could discover and enjoy the craftsmanship they had grown up with—a way to honor their roots while connecting artisans to an international community.

And so, Marokenry was born: an online marketplace dedicated to showcasing Morocco’s finest handcrafted products. Through this platform, Ismael and Nidal aim to bridge the gap between tradition and modernity, offering people around the world a chance to experience the magic of Moroccan culture from the comfort of their homes.

Marokenry is more than just an online shop; it’s a celebration of heritage, a tribute to artisans, and a heartfelt story of two friends who turned their love for their culture into a global mission.